Young Turks is a one of CNBC TV-18’s longest running shows which puts the spotlight on young entrepreneurs poised to be tomorrow’s leaders. We were thrilled to have an opportunity to be featured on the program as a Sankalp finalist.

TV shows, like start-ups, seem glamorous and exciting. It’s easy to overlook the hard work that goes on behind the scenes. The CNBC film crew arrived at our office in the afternoon and quickly got to work transforming our office space and directing us on their vision.  We had so much fun pretending to be in meetings and creating  “scenes”  as the film crew tirelessly filmed for over 3 hours!

Like a startup, the CNBC team made it all look seamless to the public. And we couldn’t be happier with the end result.

UPDATE: Here is a sister piece done for CNBC Awaaz, the Hindi-language CNBC Channel

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